All our best wishes for this new year 2019!

2018 proved to be an eventful year for SESAMm with multiple renowned customers acquired, our A series fundraising campaign, numerous prizes won and milestones reached. Here is a look back at our rewarding year 2018 followed by our next steps for 2019.

Successful market entry in the US and around the world

The rapid growth of the alternative data industry and of SESAMm

As a Fintech company specialized in alternative data for Asset Management, 2018 represented a thrilling year in our industry and 2019 already promises to be even more exciting.

During 2018, after our very first business trip in the United States, our international sales development beyond Europe began accelerating. In just one year, we already signed contracts with multiple clients. These include major hedge funds in the US and a major global trading company managing $100 billion in financial assets and part of the Top 10 in its market. The US market represents a powerful strategic growth driver and we are already preparing to open an office there soon!

SESAMm signed its first contract with a client in Africa: Ipro Investment, renown asset manager established for 25 years specialized in emerging markets. Finally, we also signed a contract with our first Japanese client, Nikko Global Wrap, one of the subsidiaries of Sumitomo Mitsui Asset Management which is a major asset manager in Japan managing JPY 1.7 trillion.

Strengthening and developing our position in Europe

At the European level, SESAMm has also extended its customer portfolio:

• Groupama AM: new major clients and leading French Asset Management players managing €103 billion Asset under Management (AuM);
• Société Générale: leading French bank present all over the world;
• Raiffeisen Bank International: one of the leading banks in Europe with more than 50,000 employees servicing over 16.5 million customers and possessing around 2,400 business outlets;
• GT Patrimoine : the largest consulting and private management firm in the Lorraine area and based in France for 12 years.

In addition, after our 1st successful collaboration, a new contract was signed with Candriam, leading Asset Management firm and members of the New York Life Group, managing more than $112 billion AuM worldwide.

We are very proud to see how much traction we gained in just a year. The growing use and interest in alternative data for the Asset Management industry, both for quantitative and fundamental funds and asset managers, lead us to prepare for new opportunities of growth & business development.

Cutting edge solutions to respond to market needs

Big Data & AI for Cryptocurrencies

Our first cryptocurrency project began in early 2018. Initially, we started tracking the evolution of the most popular cryptocurrencies, such as Bitcoin (BTC) and Ethereum (ETH) and we analyzed their social data to produce social sentiment & emotions indicators. These indicators have since been integrated into our visualization platform of market sentiment, L’Humeur des Marchés.

This led us to establish a unique partnership based on L’Humeur des Marchés with NapoleonX, a major player as the leading French cryptocurrency manager: the first sentiment and emotion cryptocurrencies analysis destined for the general public. Since then, ETH and BTC sentiment, emotions & opinion value from SESAMm has been available to individual investors and the general public on NapoleonX platform.

The evolution of L’Humeur des Marchés

Our platform L’Humeur des Marchés is an essential tool to guide companies in their investments. During 2018, multiple improvements were added into L’Humeur des Marchés to further enhance its insights & analytics. For example, users have now the possibility to build automated strategies which can generate daily trading signals. Multiple new features were also added such as a strategic backtesting system, daily alerts with 3 years of history and day+1 signal to forecast market movements giving asset managers an edge over competitors.

"L'humeur des marchés" is SESAMm's data visualization platform to analyze market sentiment & emotion for asset management

L’Humeur des Marchés, our data visualization platform

Finally, additional filters have been added to better study & analyze market sentiment: there are now 6 different filters for data sources (sort by sources from web & press, news, blogs, discussions, social trading or all of them) and 9 languages covered (sort by English, French, Spanish, Chinese, Japanese, Portuguese, Italian, German or all of them). These new filters allow for a wider and more accurate coverage of assets, leading to improved tools & insights for investment decision.

Global recognition & awards for SESAMm

To accomplish our worldwide ambitions, we have started being more and more present abroad, especially at international events. They represent great occasions to promote SESAMm, demonstrate the unique benefits and advantages brought by our technologies & solutions and finally create business opportunities.

This year, we participated in many international events in the US and in Japan, including New York and Hong Kong for Eagle Alpha’s Alternative Data event, Canada, Africa and even London at the French Fintech Tour.

Having been selected for unique international awards reinforces our confidence in the benefits of our solutions for the Asset Management industry, for example with “Talk data to me” by Neudata, Elevator Lab Competition, and Groupama’s award “Créateur de confiance” (Trust Creator) among others.

SESAMm won the pitch "Talk data to Me" of Alternative Data Summit event by Neudata

SESAMm pitch “Talk Data to Me” winner during Alternative Data Summit by Neudata

Moreover, SESAMm has competed in several acceleration programs, in which we were selected in the following ones:

• Fintech Business Camp Tokyo, the Tokyo Metropolitan Government accelerator program by Invest Tokyo and powered by Accenture;
• Elevator Lab, Acceleration program of Raiffeisen Bank International where SESAMm competed and was selected;
• French Tech Tour America, IMPACT USA’s program to prepare and discover North America’s markets & opportunities;  
• Pass French Tech, La French Tech’s highly selective program for hyper-growth startups & companies.

SESAMm’s plans for 2019: recruitment, development and growth

This year, we are very proud to see our team grow so much in so little time: we had 16 collaborators at the beginning of January 2018 and we are now a team of 28 members! Talented profiles have joined SESAMm team with NLP, AI & Quant engineers & experts from world-renowned schools. New collaborators will join SESAMm in the first quarter of 2019 and we are still recruiting in various fields such as Data Science, Quantitative Analysis, IT and Natural Language Processing among others. You can find all our offers on our dedicated page SESAMm Career!

Following our international success, especially in the US and in Japan, we are now preparing to open an office in the US in the following months and are already considering this option for Japan. Next month’s promise to be exciting and we will be participating in multiple events such as AI & Data Science for trading in New York in March, Machine Learning in Quant Finance by GFMI in April, and many events & conferences on alternative data, data science, Artificial Intelligence and Big Data for Asset Management around the world.

As you can see, 2018 represented SESAMm an exceptional year for its growth with new customers, including global companies, technological improvements for our solutions & services and a bigger and even more motivated team! Our major event in 2018 was the accomplishment of a €2.6 million Series A fundraising campaign, which enabled us to continue our international development, mainly in America and Asia, and the recruitment of many profiles. 2019 will represent another step for SESAMm to become a leading company in the alternative data solutions in the world. Stay tuned: SESAMm news will arrive soon!

Controversial business involvement screening is moving beyond its origins as a compliance exercise.

Under frameworks like SFDR and the EU Taxonomy, investors must prove that their portfolios not only promote sustainability but also exclude activities fundamentally at odds with environmental, social, or ethical principles. This marks a shift from static disclosure toward dynamic accountability, and it has broadened both the scope and ambition of ESG screening.

Historically, exclusions focused on a narrow range of activities - weapons, tobacco, or fossil fuels - and primarily applied to public equities. Today, that universe has expanded dramatically. Private markets, secondaries portfolios, and private credit exposures are now expected to undergo the same scrutiny as listed assets. This reflects not only regulatory alignment but also diversifying investor expectations, as institutions incorporate reputational, cultural, and mission-based constraints into their investment frameworks.

Modern exclusion policies increasingly include areas not yet covered by regulation but relevant to ethics, faith, or social impact. Examples range from pork-related activities in Sharia-compliant portfolios to emerging debates over cryptocurrency mining and trading, and even biotechnology topics such as human cloning or genetic manipulation that raise profound ethical questions. These additions illustrate how business involvement screening is evolving from a rule-based checklist into a reflection of each investor’s worldview and stakeholder commitments.

This evolution, however, brings complexity. Private assets and novel sectors often lack standardized data or public disclosures. ESG, compliance, and deal teams must process incomplete information, document decisions, and adapt quickly to new mandates - all without expanding headcount. The result is a growing need for automation that can adapt to human nuance.

SESAMm’s AI-powered business involvement screening meets that need. By allowing investors to screen based on their own exclusion categories and thresholds, it translates varied mandates - from regulatory to reputational - into a single, automated process.

Automating Controversial Business Involvement Screening in Public and Private Assets

SESAMm’s platform uses a new AI agent approach that scans and analyzes vast amounts of information. Below, we provide an overview of SESAMm’s business involvement screening capabilities and how they address investors’ needs for automation, thresholding, and flexible outputs.

Comprehensive Coverage through Big Data

SESAMm utilizes its AI engine to monitor over 30 billion articles and 10 million new documents daily from various sources, including news sites and NGOs. This extensive data collection spans multiple languages and local outlets, enabling it to detect obscure references to companies and raise alerts for issues such as misconduct. SESAMm's coverage encompasses millions of public and private companies, enabling users to conduct thorough screenings of any entity, including private companies and subsidiaries.

Customizable Exclusion Frameworks

SESAMm’s business involvement screening gives investors control over what to screen and how to classify it. Users can request customization of exclusion categories to mirror their own policy, whether based on regulation (e.g., SFDR, EU Taxonomy) or internal mandates (e.g., faith-based or reputational constraints). In addition to standard ESG categories like fossil fuels or weapons, investors can add custom topics. This flexibility allows ESG, compliance, and secondaries teams to tailor the tool to their precise needs,.

Threshold-Based Classification

SESAMm’s business involvement screening module is built around the concept of threshold-based flags. The AI utilizes structured data and unstructured signals to determine involvement levels. The output for each company is a clear classification: No Involvement, Limited Involvement, or Significant Involvement for each category. These classifications correspond to thresholds – limited might mean some involvement but below the exclusion threshold, significant means above the threshold or its a core business. By encoding the thresholds in the system, SESAMm ensures consistency with the investor’s policy. This is crucial for automation: rather than an analyst manually checking revenue percentages and news, the system does it automatically and provides clear justification.

Rapid Portfolio Screening Process

The system is designed for fast, self-contained screening. A user simply uploads a list or portfolio, and within hours receives a complete file summarizing involvement across all exclusion categories. The output includes company-level classifications, summaries of supporting evidence, and references to sources. This enables investors to integrate the results directly into due diligence workflows, risk committees, or regulatory reporting, with no ongoing manual data maintenance required.

Cost and Resource Efficiency

Automating this process saves substantial analyst time, particularly for rating agencies and secondaries investors managing high volumes of entities. Rating agencies can use the pre-classified results as a baseline input for their own ESG or credit assessments, reducing the manual data-gathering burden. LPs and GPs can run large private company universes in-house without additional research teams. In secondaries, where a full portfolio review can take days of analyst effort, SESAMm’s workflow compresses that timeline to just a few hours, enabling ESG validation to fit seamlessly into transaction schedules.

Auditability and Verification

Each classification is fully transparent. Analysts can drill down into the evidence behind a flag, including links to original articles, filings, or corporate statements, and verify the AI’s reasoning. Automatic translation ensures accessibility across languages. This transparency builds trust in the results and provides auditable documentation for LP reporting or regulator reviews.

As ESG investing matures, the leaders will be those who can implement exclusions transparently, efficiently, and in alignment with evolving norms. The next frontier is no longer just regulatory compliance - it is the ability to anticipate what clients and society will expect tomorrow, and to operationalize those expectations across all asset classes. SESAMm’s technology makes that possible: a platform that keeps pace with both policy evolution and moral expectations, bringing consistency and clarity to an increasingly complex ESG landscape.

As 2025 kicks off, we stopped to take a look at the significant environmental, social, and governance (ESG) controversies of 2024, as we do every year. In this article, we dive into the three public companies with the most controversies for each pillar: environmental, social, and governance, analyzing the companies and the wider impact of the controversies themselves. Join us as we analyze these key moments that have not only influenced public opinion but also shaped the future of responsible business practices.

ESG Risks: Focus 2024

Starting with environmental risks, biodiversity and ecosystems, climate change, waste management, and atmospheric pollution emerged as the most scrutinized sub-risks in 2024. These issues were primarily tied to greenwashing, such as the Mercer Super case and energy companies' expansions at the expense of climate change.

Meanwhile, for social controversies, working conditions and fundamental human rights took center stage. Notably, some companies were linked to forced labor, while coffee supply chains were linked to child labor. Boycotts over the war on Gaza have also been a major highlight of 2024.

Finally, for governance, fraud and legal investigations have been a big driver of controversies, mainly linked to financial fraud cases. This was followed by terrorism financing linked to the war on Gaza, as well as corruption and bribery charges.

Environmental Controversies: Top 3 Public Companies

Shell

In 2024, Shell faced a host of environmental controversies, particularly through its Nigerian subsidiary, Nigeria Delta, which was implicated in serious water pollution due to oil spills. The company dealt with several other notable controversies, including a €15 million compensation related to the spills, a New York City lawsuit over climate change, and a landmark emissions ruling from a Dutch court. Additionally, the company faced condemnation from U.S. lawmakers for alleged greenwashing practices, a carbon credit scandal, and a water contamination lawsuit resolved with a  $230 million settlement.

ExxonMobil

2024 was a challenging year for ExxonMobil. First, its Hammerhead project was hit by an FDA-required Environmental Impact Assessment to evaluate the potential ecological risks. Then, conflicts with Venezuela arose over environmental concerns, followed by several U.S. lawsuits. California, Kansas, and Puerto Rico all sued the company for issues ranging from global plastic pollution and greenwashing to trade law violations. Additionally, ExxonMobil was targeted in a climate lawsuit and faced ongoing fallout from the 1989 oil spill. Protests from groups like CalPERS and student activists highlighted dissatisfaction with ExxonMobil’s environmental practices, emphasizing the company's broad regulatory and public relations challenges.

TotalEnergies

Coming in at number three, TotalEnergies dealt with several environmental controversies, notbably protests related to its East African crude oil pipeline project in Tanzania and Uganda. The company has also been accused of greenwashing and misleading sustainability claims while struggling with oil leaks at its Donges refinery and Egina field. On top of these environmental controversies, TotalEngeries faced key governance and social controversies, including a $48 million fine by the U.S. Commodity Futures Trading Commission (CFTC) for attempting to manipulate the European gasoline market in March 2018. There are also ongoing investigations into an attack in Mozambique.

Social Controversies: Top 3 Public Companies

Boeing

In 2024, Boeing faced significant challenges due to safety concerns and production controversies, which have fueled employee unrest and public skepticism. Recent incidents, including a missing door plug attachment on a Boeing 737 Max and investigations into quality control lapses at Boeing and its supplier Spirit AeroSystems, have eroded trust among small businesses reliant on the manufacturer. Whistleblower testimonies and increasing scrutiny from Congress and the FAA highlight systemic safety failures. These developments suggest a difficult path ahead for Boeing as it works to regain credibility amid ongoing struggles.

Pfizer

In 2024, Pfizer faced scrutiny after EU documents revealed over 4.9 million adverse events and 3,280 deaths linked to its COVID-19 vaccine, especially among women and individuals aged 31-50. Critics allege Pfizer continued distribution despite knowing the risks, questioning the EMA's approval. Additionally, DNA contaminants, including carcinogenic SV40 sequences, have been reported in the vaccines. A whistleblower disclosed that Pfizer employees were offered a "separate" COVID vaccine, raising concerns about access inequality. Kansas has filed a lawsuit accusing Pfizer of misleading the public about vaccine safety; meanwhile, the company faces fines in the UK for excessive pricing of an anti-epileptic drug.

Meta

In 2024, Meta faced intense scrutiny and legal challenges due to multiple controversies, including a significant data breach, allegations of failing to protect children, and privacy concerns. The company settled a $1.4 billion lawsuit related to facial recognition practices and was fined $220 million by Nigeria for violating data laws. Additional lawsuits from school districts and the Consumer Protection Association highlighted issues related to social media addiction and mental health impacts on teenagers.

Governance Controversies: Top 3 Public Companies

Alphabet

2024 was a legally challenging year for Alphabet, facing numerous antitrust issues globally. For instance, Allegro sued Alphabet for $568 million over anti-competitive practices, and the U.S. Justice Department accused Google of monopolies in the search engine and Android app markets. It has also faced an antitrust ruling, which it plans to appeal. In Europe, Google was scrutinized under the Digital Markets Act and fined 71 million euros in Turkey for anti-competitive behavior. Additionally, France imposed a $271 million fine on Google for using news content without publisher consent, and India began investigating Google's gaming app policies. These incidents highlight Alphabet’s ongoing regulatory battles across multiple continents.

Meta

2024 was not only full of social controversies for Meta. The company also encountered governance challenges across multiple jurisdictions. In Europe, Meta faced hefty fines totaling over €1 billion for a data breach and violating EU antitrust rules, alongside investigations for non-compliance with the Digital Markets Act. The company was also involved in a lawsuit from the AMI media association over advertising practices and investor lawsuits linked to the Cambridge Analytica scandal. In South Korea, Meta was fined $15 million for collecting personal information illegally, and in Ireland, a €91 million GDPR compliance fine was imposed. In addition, further complications arose from EU investigations into potential election interference and foreign disinformation. On top of that, Meta faced new lawsuits in Japan over fake advertisements, illustrating the global extent of its legal and regulatory challenges.

Apple

2024 saw Apple wrestling with significant legal and regulatory issues worldwide. The Democratic Republic of Congo accused Apple of using conflict minerals, raising ethical sourcing concerns. In Europe, Apple settled for $14.4 billion over illegal tax benefits and faced a $2 billion EU antitrust fine related to Spotify. Additional investigations included non-compliance under the EU's Digital Markets Act, anti-competitive probes in Spain, and a UK class action over monopolistic data storage practices. In Brazil, Apple was required to remove restrictions on in-app payments. The company also settled a lawsuit involving an iTunes gift card scam and contended with a patent infringement lawsuit in China from Shanghai Xiao-I, highlighting Apple's extensive legal challenges in its global operations.

Conclusion

In conclusion, the controversies surrounding environmental, social, and governance issues in 2024 have underscored the urgent need for accountability and transparency within corporations. As these companies grapple with significant backlash and legal challenges, it is clear that stakeholder expectations are evolving. The demand for responsible practices is louder than ever, and the consequences of neglecting these issues can be severe, impacting not just public perception but also financial stability and sustainability.

SESAMm’s AI Technology Reveals ESG Insights

Discover unparalleled insights into ESG controversies, risks, and opportunities across industries. Learn more about how SESAMm can help you analyze millions of private and public companies using AI-powered text analysis tools.