SESAMm lève 35 millions d'euros pour développer son activité d'analyse de données ESG et de réputation
March 1, 2023
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5 mins read
PARIS, FRANCE, le 1er mars 2023 — SESAMm, leader du traitement automatique des langues, un domaine de pointe de l'intelligence artificielle, a annoncé aujourd'hui la clôture d'une levée de fonds en série B2 de 35 millions d'euros (37 millions de dollars US). L’objectif : accélérer sa croissance et son développement international.
Cette opération permettra à SESAMm de poursuivre son expansion notamment aux Etats-Unis et en Asie, et de soutenir ses développements technologiques en intelligence artificielle pour l’analyse ESG (critères Environnementaux, Sociaux et de Gouvernance des entreprises) et de sentiment. En complément, cette levée de capitaux permettra de recruter des talents clés en ESG, développement informatique et intelligence artificielle, ventes et marketing.
Ce nouveau tour de table a été mené conjointement par Elaia, une société de venture capital spécialisée dans la deep tech, et Opera Tech Ventures, fonds de capital-risque de BNP Paribas (BNPP). Cette levée de fonds bénéficie également de la participation du gestionnaire d'actifs Unigestion, de la banque Raiffeisen Bank International (RBI) à travers son entité de venture capital Elevator Ventures, d’AFG Partners, de CEGEE Capital ainsi que des investisseurs historiques de SESAMm, incluant Carlyle (CG) et New Alpha Asset Management, qui ont participé à la précédente série B1. Cette opération porte le total des fonds levés par SESAMm à 50 millions d'euros.
"Nous sommes ravis de soutenir les ambitions de SESAMm, qui exploite une technologie de pointe pour créer des données d’analyse et de suivi de tendances ESG. Nous sommes très impressionnés par la qualité et l’expertise de son équipe de direction, opérant d’ores et déjà sur tous les continents et pour des clients institutionnels de premier rang au niveau mondial.
La vision d’apporter ces indicateurs ESG technologiques à l’industrie financière et aux grandes entreprises représente un réel changement de paradigme et nous sommes très heureux de faire partie de cette aventure aux côtés de l’équipe de SESAMm", a déclaré Pauline Roux, Partner chez Elaia.
"Dans un contexte où il est de plus en plus critique d’accompagner la prise de décision grâce à des sources de données pertinentes, nous avons trouvé le produit de SESAMm très efficace pour aider à identifier, filtrer et évaluer des informations clés, tant sur de petites sociétés privées que sur des plus grandes entreprises. Nous partageons pleinement la vision de son équipe et sommes très fiers de soutenir SESAMm dans son développement", a déclaré Thibaut Schlaeppi, Managing Director d'Opera Tech Ventures.
SESAMm est un fournisseur de données leader dans l’utilisation du traitement automatique des langues, et qui compte parmi ses clients les plus grandes sociétés de private equity, banques et gestionnaires d’actifs, ainsi que des entreprises de tous secteurs. Grâce à son data lake de plus de 20 milliards de documents, en croissance de 20 % chaque année, SESAMm fournit des données et technologies pour générer des analyses innovantes. Les cas d'utilisation sont multiples et incluent la détection de controverses, les scores réputationnels, les indicateurs ESG et ODD (Objectifs de Développement Durable), le due diligence d'investissement ou encore le suivi automatisé de fournisseurs.
"Depuis que nous avons commencé à travailler avec SESAMm en tant qu’investisseur et client il y a plus de deux ans, nous avons été impressionnés à la fois par la croissance de l'entreprise et par ses indicateurs de pointe qui ont appuyé nos processus de recherche de sociétés, de due diligence et de création de valeur pour les sociétés de notre portefeuille", a déclaré Matt Anderson, Chief Digital Officer de Carlyle. "Nous sommes ravis de renforcer notre partenariat avec SESAMm en participant à ce nouveau tour de table."
Le CEO de SESAMm Sylvain Forté, son COO Pierre Rinaldi et son CTO Florian Aubry ont cofondé SESAMm en 2014. Avec leur équipe de près de 100 experts de la donnée, ils travaillent sur de grandes quantités d'informations textuelles issues du web, des sites d'actualités aux rapports d’ONG en passant par les médias sociaux, pour les transformer en puissantes informations pertinentes et rapidement exploitables.
Sylvain Forté, CEO et cofondateur de SESAMm, a partagé: "Nous sommes heureux et reconnaissants d’avoir finalisé cette levée de fonds de 35 millions d'euros pour poursuivre notre croissance et nous étendre sur de nouveaux marchés internationaux tels que Singapour. Lever ce montant important dans des conditions de marché tendues est une validation supplémentaire de la pertinence des deux tendances clés qui sont au cœur de SESAMm : l'intelligence artificielle et l’ESG. Nos outils permettent ainsi à toutes les entreprises de prendre de meilleures décisions et de combler les manques de données, notamment dans l’ESG, sur les entreprises publiques et privées."
À propos de SESAMm
SESAMm est une société d'intelligence artificielle de premier plan, au service des sociétés d'investissement et des entreprises du monde entier. SESAMm analyse plus de 20 milliards de documents en temps réel afin notamment de détecter automatiquement les controverses sur les investissements, les clients et les fournisseurs, calculer des scores ESG et d'impact positif, améliorer le due diligence et le sourcing en private equity et analyser le sentiment sur les actifs financiers.
À propos d'Elaia
Elaia est une société de venture capital spécialisée dans le financement des entreprises technologiques en phase d'amorçage. La société se focalise sur les startups des secteurs du logiciel, du web et des médias numériques et a démontré sa capacité à soutenir des entreprises devenant performantes et rentables. L'équipe d'Elaia est composée d'investisseurs et d'entrepreneurs expérimentés qui apportent des conseils et un soutien précieux aux startups de leur portefeuille. En s'attachant à aider les entreprises à croître et se développer, Elaia est un partenaire de choix pour tout entrepreneur qui souhaite lancer une entreprise technologique.
À propos d'Opera Tech Ventures de BNP Paribas
Opera Tech Ventures est la branche VC de BNP Paribas, lancée en 2018 avec l'objectif d'investir dans des startups qui transforment l'industrie financière. Le fonds est géré par BNP Paribas Asset Management France, au sein de sa division Private Assets, dédiée à la gestion d'actifs privés. Avec une dimension globale, Opera Tech Ventures soutient les entrepreneurs qui construisent des entreprises ambitieuses, de la série A à la série C, avec des investissements allant de 3 à 15 millions d'euros.
À propos de Carlyle
Carlyle (NASDAQ : CG) est une société d'investissement mondiale possédant une expertise sectorielle approfondie et qui déploie des capitaux privés dans trois secteurs d'activité : Global Private Equity, Global Credit et Global Investment Solutions. Avec 373 milliards de dollars d'actifs sous gestion au 31 décembre 2022, l'objectif de Carlyle est d'investir judicieusement et de créer de la valeur au nom de ses investisseurs, des sociétés de son portefeuille et des communautés dans lesquelles nous vivons et investissons. Carlyle emploie plus de 2 100 personnes dans 29 bureaux répartis sur cinq continents. Pour plus d'informations, consultez le site www.carlyle.com. Suivez Carlyle sur Twitter @OneCarlyle.
SESAMm's ESG data shows FIFA's Controversy Exposure Score has stayed High to Very High since 2020. See why continuous monitoring beats the four-year cycle.
With the 2026 World Cup now underway, FIFA is back in the global spotlight, and its risk profile is once again being narrated in four-year cycles, as though controversy arrives with the tournament and recedes with the closing ceremony. The data points to a different pattern. Across the period from January 2020 to June 2026, the large majority of FIFA's most serious controversies were recorded outside any World Cup window. Tournaments concentrate global attention on FIFA's existing liabilities, but the evidence suggests they do not drive the underlying volume. Many of the substantive events, including court verdicts, regulator rulings, fund decisions, and bid matters, occur in the periods between tournaments.
For investors, sponsors, and anyone screening exposure to football's governing body, this distinction matters. If controversy were cyclical, it could be assessed around the calendar. Because the data indicates it is closer to continuous, it is better suited to ongoing monitoring. To examine this, the analysis below draws on SESAMm's controversy data, which captures and classifies FIFA's reputational, regulatory, and operational controversies.
Context: How FIFA's Structure Shapes Its Risk
Controversy Exposure Over Time
*Unsolicited ratings - produced from public sources, not commissioned by the rated company. For more information, visit here.
It helps to start with how FIFA is organized, because its governance structure has a direct bearing on the type of risk it carries. As a Swiss-law association, FIFA answers to a membership rather than to shareholders or a securities regulator, and its decision-making body, the FIFA Council, is composed of representatives from the regional confederations whose commercial interests the Council also oversees. This means the regulatory functions of sanctioning, eligibility, and integrity sit close to the commercial function of awarding and selling tournaments. Arrangements of this kind tend to produce a steady stream of governance-related questions as part of normal operations, which is consistent with SESAMm’s controversy data.
One useful illustration is procedural rather than criminal. The Blatter and Platini proceedings span the entire time period without reaching a clear resolution, running from a 2020 complaint through a fraud indictment, an acquittal, a prosecutorial appeal, and a second acquittal, before Platini opened a fresh action against FIFA and Infantino in June 2026. As a corruption narrative, the sequence is inconclusive. As a governance observation, it illustrates a broader dynamic in which matters are litigated and re-litigated over long periods, in part because resolution often depends on external courts operating on their own timelines. The result is a long-running procedural footprint rather than discrete, time-bound events.
The CES is an aggregate, entity-level score (0–100) that measures an entity's overall exposure to ESG controversies over time. It's built from individual ESG events and their intensities, synthesizing both event volume and severity into a single trackable figure. The intensity score, by contrast, operates one level down: it's applied at the event level, measuring how severe or important each individual ESG event is on a scale from 1 (least severe) to 5 (most severe). In short, the CES tells you how exposed an entity is overall, while the intensity score tells you how serious each underlying event is.
ESG Risk Over Time
This chart tracks FIFA's ESG controversies per year from 2020 to 2026, stacked by risk pillar. Governance dominates every bar, with social forming a secondary band and environmental barely visible. Volume climbs from a governance-heavy opening year to a clear peak in 2022, then holds at a stable plateau through 2025 before the short 2026 bar. The shape is driven by a handful of major events. The 2020 corruption investigations kept the opening-year baseline elevated and were almost purely governance-related, following a US DOJ indictment unsealed that April, which alleged bribes were paid for the votes that awarded Russia and Qatar the 2018 and 2022 World Cups.
The 2022 Qatar World Cup marked the clear inflection point, drawing sportswashing accusations and pushing total controversies to their peak, while migrant-worker conditions and human-rights coverage around Qatar thickened the social band into a permanent quarter-to-third of each bar from 2022 onward. Rather than reverting, controversies settled into a post-2022 "new normal," plateauing well above the pre-tournament level.
Underneath it all, corruption-and-bribery and legal/investigative exposure account for the bulk of total risk across 2020 to 2026, while environmental risk stays statistically negligible throughout.
ESG Risk by Type
Environmental Risks
Environmental risk accounts for a small share of FIFA's total controversy volume, but that low frequency masks cases of genuine severity. The Swiss Fairness Commission ruled against FIFA's Qatar 2022 carbon-neutrality marketing, turning a greenwashing accusation into a formal regulatory matter still active in June 2026. Related controversies extend the theme, including criticism of the Saudi Aramco and Coca-Cola sponsorships, the cooling and water-use controversies at Qatar, and the animal-welfare outcry over stray-dog culling ahead of Morocco's 2030 hosting.
Beyond these, FIFA has drawn criticism over its marketing and communications, notably branding the 2022 Qatar World Cup as "carbon neutral," and has dealt with fraud and embezzlement, exemplified by the case of former FIFA and CONCACAF official Chuck Blazer. Issues tied to its board and senior management leadership round out the picture, though the overall pattern is one of an organization reacting to the weight of its legal and ethical past rather than getting ahead of it.
As the breakdown above shows, the overwhelming majority of FIFA's screened ESG events fall into the low-risk tier (1,294, or 88.1%), with 165 (11.2%) on the watchlist and 9 (0.6%) classified as Violator, the highest-risk tier under SESAMm's UN Global Compact screening. That tier is assigned only where there is clear evidence of a breach, such as formal sanctions, court findings, or regulatory condemnations, rather than unresolved allegations. For investors with SFDR Article 8 or 9 obligations, or internal exclusion policies tied to UNGC compliance, a Violator flag on a core holding or counterparty is a material signal rather than a monitoring note, which is why the profile is best read as governance-led: the nine Violator events reflect adjudicated breaches concentrated in FIFA's governance history, not the live controversies surrounding the current tournament.
The composition that emerges is a governance core of long-running legal cases, a Qatar-rooted social overlay that has proven durable, and a small but genuinely high-severity environmental tail now being contested through formal channels.
Both lines explode together, but unevenly: absolute volume roughly doubles while the relative share more than quadruples, briefly making Qatar roughly one in seven of all FIFA-related items, because nearly every controversy fires at once. The spike packs in wider labor abuses, and the jailing of whistleblower Abdullah Ibhais; the OneLove armband ban and Qatar's criminalization of same-sex relations and the broader sportswashing and carbon-neutral greenwashing charges; and the unresolved bribery allegations over the 2010 hosting vote. On its own, this acute cluster would suggest a controversy that lives and dies with the tournament.
Phase 3: Off-Season Accumulation (2023–2026)
This is where the two lines part ways, and the accumulation shows itself. After the tournament, the relative share deflates sharply in 2023, the acute spike clearing, but it never returns to baseline; instead, it grinds steadily upward every subsequent year, ending in 2026 at roughly four-and-a-half times its pre-tournament level. Over the same stretch, the absolute volume collapses, from 1.43M in 2023 to around 448K in 2026, under a fifth of the 2022 peak. The two movements together are the key finding: even as total FIFA coverage shrank dramatically, the Qatar migrant-worker case captured a larger and larger share of what remained. Driving that residual are post-tournament findings: The non-payment of the migrant workers during the 2022 World Cup, the campaign for a migrant-worker compensation and remedy fund, and Amnesty's continued push for FIFA to fund remediation.A storyline that merely echoes the event would fade with the falling volume; one that accumulates does the opposite. The controversy is no longer powered by the match calendar but by its own momentum.
The Case Underneath
Underneath that residual sits the report's single heaviest case: the human-rights strand of 135 events running from 2020 to 2026, the longest-running and most densely populated case in the dataset. What stops it fading is that each turn of the hosting cycle reactivates it: the 2026 uptick to 6.49%, the highest reading outside the tournament year itself, coincides with the 2026 World Cup now underway in North America, which revives retrospective scrutiny of Qatar, and the emerging human-rights questions around Saudi Arabia's 2034 tournament, which carries the same migrant-labour lens straight to the next host. The case is not simply failing to fade; it is being actively topped up by each new host, which is why the social exposure reads as structural rather than event-bound.
Key Takeaways
Taken together, the data describes a profile that is primarily governance-related, with the most severe and persistent cases concerning legal exposure, corruption, and bribery, supported by a durable Qatar-rooted social overlay and a small but high-severity environmental tail. All three pillars reach maximum case intensity, so severity is not confined to any single dimension.
The most consistent feature is persistence. FIFA's Controversy Exposure Score has remained in the High-to-Very-High band throughout the period and sits at 99 today. The largest cases run continuously from 2020 to 2026, and a significant share of binding decisions occur outside tournament windows. None of this reduces the significance of the World Cup, which clearly concentrates attention and scrutiny. But the underlying controversy is produced across the quarters between tournaments, and several of FIFA's most consequential outcomes are set during lower-attention periods. For those screening FIFA, the practical implication is that continuous monitoring suits this profile better than event-triggered review, because much of the relevant activity occurs between tournaments rather than during them.
The data suggests that for an entity like FIFA, a four-year review cycle misses most of what matters. Request a demo to see how SESAMm supports the kind of ongoing monitoring this profile requires.
*The Controversy Exposure Score (CES) is a continuous score from 0 to 100 measuring a company's exposure to ESG controversies over time, based on the severity of incidents and their media volume. This is an unsolicited rating: it is not commissioned by the rated company. The company is notified before its score is first issued, does not take part in the rating, and SESAMm has no access to its management or non-public documents. Ratings are produced only from public and licensed sources. The methodology is available here.
In our recent webinar, “Navigating UNGC Violations: Key ESG Risks for Investors Across Sectors,” SESAMm CEO Sylvain Forté and Head of Sales Andrew Bernstein break down the latest research on corporate alignment with the UN Global Compact (UNGC). The session also marks the launch of our UNGC Breach Detection tool, designed to help investors monitor and address UNGC-related ESG risks in line with SFDR’s PAI 10.
Watch this webinar to learn how to:
Tech, Automotive, and Retail sectors show the highest number of confirmed and potential UNGC breaches.
A significant gap exists between allegations and enforcement—many companies face claims without consequences.
SESAMm’s new UNGC Breach Detection tool uses AI to identify and classify violations across industries, offering timely, data-driven insights.
Fill out the form to access the webinar replay now!
Webinar Replay: Navigating UNGC Violations - Key ESG Risks for Investors Across Sectors
Accelerate due diligence and uncover hidden risks across your supplier network with reliable, source-backed insights.
Following the successful launch of our ESG Assessment and Secondaries & Credit Screening reports, SESAMm is excited to unveil the third report in our growing suite of AI-generated screening solutions: Supply Chain Screening.
This report is designed specifically for procurement teams, compliance officers, and risk managers who need a fast, scalable way to screen suppliers against exclusion lists, whether for onboarding, third-party due diligence, or ongoing monitoring.
With just a list of company names, the report flags potential involvement in restricted or high-risk business activities, helping you identify potential exposure to sensitive sectors such as:
Fossil Fuels & Nuclear
Weapons & Military Equipment
Predatory Lending
Gambling & Betting
Adult & Violent Content
Severe Human Rights & Labor Violations
Tobacco, Alcohol & Recreational Drugs
Each result is backed by cited sources and a clear explanation of why the company was flagged, bringing transparency to your decision-making process. Delivered in a structured, easy-to-share format, the report helps teams move beyond static exclusion lists and legacy classifications to surface material and reputational risks across their supplier network.
Supply chain complexity is growing - and so is scrutiny from regulators, customers, and investors. With SESAMm’s Supply Chain Screening Report, you can meet this challenge head-on.
As AI continues to reshape how risk and compliance teams operate, we’re expanding our report offerings to cover even more use cases and industries. Stay tuned for what’s next.
Want to see the report in action?
Contact us to learn more or request a sample tailored to your needs.
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