EU’s Landmark Deforestation Law Faces Pushback from Industry and Member States
July 15, 2025
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5 mins read
The European Union is trying to tackle a big problem: imported goods that drive deforestation. A new Deforestation Law, planned to take effect at the end of 2025, would require companies to prove that products like cocoa, coffee, soy, and timber are not linked to forest loss. It’s an ambitious effort to make supply chains more sustainable and to hold global companies accountable. But not everyone is on board.
Why the Law Matters
The law is rooted in a clear goal. Agriculture and forestry are responsible for the vast majority of global deforestation, and many of the products linked to this destruction end up in European markets. The EU hopes to slow forest loss, protect biodiversity, and reduce climate impact by tightening import standards. The regulation also reflects growing demand from consumers and investors who want more responsible sourcing and transparency.
Who’s Pushing Back and Why
Over the past few weeks, opposition has gained steam from both industry leaders and EU governments.
On the corporate side, food companies like Mondelez, Mars, and Hershey are asking the EU to delay the rollout. They argue that the regulation could raise costs, cause supply disruptions, and hurt competitiveness. With cocoa prices already hitting record highs, many producers say they lack the tools and infrastructure to meet the new requirements.
This growing pushback highlights a real tension. On one hand, the EU wants to lead on environmental issues and use its market power to drive global change. On the other hand, companies and governments are warning that good intentions could come with serious trade-offs.
The next few months will be key. If the EU weakens the law too much, it could undermine its climate credibility. But if it presses ahead without flexibility, it risks creating economic strain and cutting off small producers from the European market.
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Luxury brand Loro Piana, owned by LVMH, has been placed under a one-year judicial administration by an Italian court after a labor exploitation investigation uncovered serious abuses within its supply chain. According to Reuters, workers at a subcontracted factory were paid as little as €4 per hour and subjected to 90-hour workweeks, often living inside the premises. One worker was reportedly attacked after requesting unpaid wages, requiring 45 days of medical treatment. The case highlights the growing scrutiny of labor conditions in Italy’s fashion manufacturing sector, especially among high-end labels. Loro Piana is now the fifth luxury brand, joining Dior, Armani, Valentino, and Alviero Martini, under court supervision due to supplier-related violations.
A Complicated Web of Subcontracting
What sets this case apart is the complexity of the supply chain. Loro Piana did not contract directly with the workshop where the violations occurred. Instead, it worked through two front companies, both of which lacked actual manufacturing capacity. These intermediaries then subcontracted the work to a network of unregistered or poorly monitored producers. All the firms involved in this chain have been swept up in the investigation.
This multi-tier outsourcing structure made it difficult to detect violations and raises questions about accountability. The Milan court noted that Loro Piana "culpably failed" to supervise its partners, prioritizing cost and output over due diligence.
Why It Matters
Luxury brands trade on trust and exclusivity. Consumers expect not just quality, but integrity, especially regarding sourcing. When serious labor violations are revealed, the reputational risks extend far beyond one product or supplier. They affect brand credibility, investor confidence, and long-term consumer loyalty.
This incident also reinforces a trend: regulators are increasingly willing to intervene when voluntary monitoring fails. Judicial administration isn’t just symbolic; it’s a legally binding oversight mechanism aimed at forcing systemic change.
The Path Forward
For fashion brands, this is a clear signal that supply chain governance must go deeper. That includes mapping indirect suppliers, improving transparency around subcontracting, and enforcing ethical standards at every level. Simply trusting the next link in the chain is no longer enough.
In a sector built on craftsmanship and heritage, safeguarding those values behind the scenes is just as important as what ends up on the runway.
SESAMm’s AI Technology Reveals ESG Insights
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By Magnus Billing, SESAMm advisor, with insights from Sylvain Forté, CEO of SESAMm
Investors have faced so-called “black swan” events throughout history: unexpected crises with severe consequences, often rationalized only in hindsight. Yet in an era defined by generative AI and vast, real-time data lakes, the question arises: could such events be understood and acted upon before they unfold?
The 2023 U.S. regional banking crisis offers a striking case study. The rapid collapses of Silicon Valley Bank and Signature Bank revealed how quickly stress can spread and how difficult it remains to connect early warning signs across sources.
While traditional financial analysis focuses on fundamentals such as capital ratios, liquidity positions, governance, and earnings, a new class of tools is expanding the lens. AI-driven controversy data aggregates and analyzes millions of public sources, from regulatory statements to media and industry discussions, to detect emerging issues as they surface. It does not replace quantitative and fundamental analysis; it complements it by tracking the visibility of risk as it enters public conversation.
This combination of approaches may offer investors a fuller picture: the structural risks visible in balance sheets, and the narrative risks revealed through public dialogue. To test this idea, we revisited the 2023 crisis through both perspectives, starting with what traditional analysis could have shown and what it missed.
Traditional Analysis and Its Blind Spots
In hindsight, the vulnerabilities of regional banks such as Silicon Valley Bank and Signature Bank were visible before the start of 2023. Unrealized losses on long-term securities, heavy reliance on uninsured deposits, and exposure to interest-rate risk pointed to potential liquidity stress. Yet these indicators were neither fully recognized nor connected in the market.
Traditional analysis has a tendency to evaluate banks based on their specific niches: Silicon Valley Bank focused on technology and venture financing, while Signature Bank served commercial real estate and digital asset clients. However, this approach risks overlooking the common and shared structural factors: concentrated depositor bases, high sensitivity to interest rate changes, rapid growth, and weaknesses in governance. Few, if any, observers recognized how rapidly these vulnerabilities could interact and escalate in a modern, digitalized banking environment.
While financial reports contained the data, there was little discussion connecting these risks in the public domain. But what about controversy data? Would it have caught the impending crisis? To find out, I asked Sylvain Forté, CEO of SESAMm, to provide an AI perspective.
What the Data Showed: Signature Bank
Signature Bank displayed a gradual pattern of emerging risk visible through public discussion. From mid-2022 onward, controversy data showed a rise in coverage related to governance practices, management oversight, and deposit concentration risks, often in the context of its ties to the digital-asset industry.
Importantly, it was not the crypto exposure itself that led to the bank’s collapse. The bank even announced in December 2022 that it would reduce its crypto-related business. Instead, the FDIC’s Supervision of Signature Bank report concluded that, “the root cause of SBNY’s failure was poor management. SBNY’s board of directors and management pursued rapid, unrestrained growth without developing and maintaining adequate risk management practices and controls.”
From a controversy perspective, those signals were publicly visible but fragmented. As shown in the chart above, AI-powered monitoring could have aggregated them into a clear view of a sustained drift in governance-related discussions, offering an early indication that oversight and internal controls were under pressure and risk was increasing.
What the Data Missed: Silicon Valley Bank
In contrast, Silicon Valley Bank presented a markedly different pattern. While controversy data registered some activity in late 2022, including investor reactions to financial forecasts and coverage of routine business operations, these signals were fundamentally different in character from Signature Bank's governance-related warnings.
The September 2022 increase reflected market disappointment with financial guidance rather than operational or governance concerns. The subsequent activity captured normal business news, such as arranging syndicated loans. Critically, there was minimal public discussion of the bank's balance-sheet structure, unrealized losses, or depositor concentration risk until the crisis was already unfolding in March 2023.
This example underscores a key distinction: AI controversy monitoring excels at capturing reputational, governance, and operational risks as they enter public dialogue, but may not surface structural financial risks that remain confined to regulatory filings and analyst reports.
Lessons from Both Cases
The contrast between these two banks illustrates the complementary roles of quantitative and fundamental financial analysis vs AI-driven controversy monitoring.
In Signature Bank’s case, controversy data captured a steady accumulation of governance-related warnings, a slow build-up of risk visible through public discussion.
In Silicon Valley Bank’s case, the risks were structural but not yet discussed, leaving little for AI-powered controversy data to detect.
As Sylvain explains, “AI controversy monitoring helps investors understand how and when risks start to emerge in public dialogue. It does not replace fundamental analysis. It complements it by showing when the conversation begins to shift.”
Conclusion
Black swan events are often rationalized only in hindsight, but the 2023 regional banking crisis suggests a more nuanced reality. Some signals existed. What remained difficult was connecting them across sources before stress became contagion.
AI-driven controversy monitoring proved effective at surfacing governance and operational risks as they entered public dialogue, as Signature Bank demonstrated. Yet structural financial vulnerabilities like those at Silicon Valley Bank may not generate discussion until crisis forces the conversation, underscoring that no single lens captures all risk.
The advantage lies not in prediction, but in preparation: combining the structural risks visible in balance sheets with the narrative risks revealed through public discourse. In an era of real-time data and generative AI, the question is no longer whether information exists, but whether investors can connect it before it becomes consensus.
SESAMm has been prominently featured in the Datos Insights Commercial Banking & Payments Fintech Spotlight Report for Q2 of 2024. This recognition highlights SESAMm’s innovative capabilities and its significant impact on the financial industry, particularly within private equity and asset management.
SESAMm's Capabilities and Impact
SESAMm's AI-driven platform excels in processing vast amounts of data, offering deep insights, and enhancing decision-making for financial institutions and corporations. With a proprietary data lake comprising over 25 billion articles in more than 100 languages, SESAMm provides comprehensive ESG data that supports detailed risk assessments, controversy monitoring, and positive impact identification. This extensive database is continuously updated, adding approximately 10 million new articles daily, ensuring users have access to the most current information.
Our services are available as a SaaS or API plug-in, allowing banks and other financial institutions to leverage hyper-local data. This feature enables clients to understand the nuances of ESG criteria impacts, both positive and negative, on public and private companies. The platform’s customizable filters and alert systems, based on 90 ESG risk categories and the United Nations Sustainable Development Goals (SDGs), offer an unparalleled level of detail and usability.
SESAMm’s primary clientele includes private equity firms, asset managers, corporates, and financial institutions, including some of the largest European banks. By partnering with these entities, SESAMm helps expedite due diligence processes, investment monitoring, and ESG risk assessments, addressing a critical need for timely and accurate data in these sectors.
About the Datos Insights Fintech Spotlight
The Datos Insights Fintech Spotlight is a quarterly report that highlights leading fintech companies making significant changes in the industry. The report focuses on innovations and solutions that address current market challenges, providing financial institutions with valuable insights into emerging technologies and best practices.
Why SESAMm Stood Out
SESAMm’s selection for this spotlight recognizes our robust data processing capabilities, comprehensive ESG insights, and tangible value to its clients. Our ability to streamline complex research processes, support thorough due diligence, and offer real-time monitoring makes it a valuable tool for financial professionals. SESAMm continues to lead the way in leveraging AI to navigate the evolving landscape of ESG and sustainability, solidifying its position as a key player in the fintech space.
Discover unparalleled insights into ESG controversies, risks, and opportunities across industries. Learn more about how SESAMm can help you analyze millions of private and public companies using AI-powered text analysis tools.
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